Tuesday, May 3, 2011

48 Hours of Abstinence

Dates Completed: Thursday, April 21, 2011@ 11:30 p.m. to Sunday, April 24, 2011@ 12:30 a.m. (Approximately 49 hours)

This abstinence assignment didn’t seem to be that intimidating when I was introduced to it at the beginning of the semester. Really, how hard could it be to go without digital tech for two days? I mean a good portion of that is dedicated to sleep, anyway, so I am really only looking at 32 hours of abstinence time if I get 2 full nights of sleep. With that said, though, I planned ahead for the two days that I would use for this assignment. For several months I had been planning on attending a firearm training school located in the middle of the desert near Pahrump, Nevada. Having previously attending this school I was aware that there is barely electricity available, let alone Wi-Fi and 3G cell-service capable of connecting my Droid X to the internet.
Thursday night I turned off my laptop, iPod Touch, and Droid X with no intention of using them over the next two days. I did pack my Smartphone…it seems that at a remote location in the middle of the Nevada desert with over 200 people carrying and shooting assorted firearms, there is a chance of an accident. I assured myself that this probably wouldn’t happen, but if something did, I would want to call my wife. This would be the only reason I would compromise the assignment: if a Life Flight transport would have been necessary. I suppose that would have been a good enough reason.
After waking up early on Friday at 5:00 in the morning to a traditional alarm clock set to a local radio station, I did not reach for my iPod Touch to check local weather, email, or post to my Facebook something along the lines of, “Going to Front Sight to shoot guns!! WOO HOO!!” In fact, I didn’t even make a post on my wall to let my Farmville friends know that I was going to be gone for the weekend. Luckily my cabbage field didn’t suffer…luckily, I don’t actually play Farmville. No post was made to show a technology blackout was going to ensue…hopefully my family and friends wouldn’t grow concerned and presume I was dead.
For the trip down to Pahrump, I resorted to local radio, again, to keep me awake for the early morning drive. I considered my ancient Sony Mini-Disc player that I had used for the better part of the late 90s and early 2000s, but opted not to because some of the music was digitally transferred from CDs to the disc…I considered this to be too close to using an iPod, so I opted not to take it. Luckily I had driven the same route several times in the past and the traffic wasn't terrible for a Friday morning through Las Vegas to Pahrump. I didn't have the luxury of the in-vehicle navigation provided by my smartphone, so if I did get lost, I wouldn't have anything or anyone to blame, but myself.
Once we reached the training school, the lack of technology wasn't an issue because my attention was focused on shooting and listening to the instructors. One of my friends joked that my upgraded GLOCK pistol was too technologically advanced to justify using during my 48 hours of abstinence. He suggested an old flint-lock pistol or at least an old western six-shot revolver. Luckily I didn't utilize my Corner Shot weapon system with the LCD screen and camera used to shoot around corners—no digital tech was present. Although the hot, sunny day and the abnormally large classes catered to extra-long lines between shooting drills, I didn't miss my technology. Instead I paid attention to the basics of accurate shooting: smooth, consistent trigger pull, anticipation of the break, and a hard focus on the front sight. I didn't need a Youtube video in front of me to practice those skills effectively. During one of the classroom lectures, I noticed a considerable number of people checking emails, texts, and watching movies on their iPhones, iPads, and other digital devices. Surprisingly I didn't look at them longingly like starving missionaries stare at a baggy of Fruit Loops in Sacrament meeting on fast Sunday. I even made the comment to one of my friends: "You are all slaves," like I was the new authority and expert in giving up something for the betterment of myself. I believe he was watching the Rebecca Black video, Friday, when I made that statement to him.
While most of the time during the 48 hours was spent shooting, or at least waiting to shoot, I hardly noticed my lack of tech. I had several slips when I wanted to prove something to my friends about useless trivia and said, "Wait, let me Goog…oops." No portal to Google meant I had to rely on the resin left in my short term memory to answer those tough questions that pertained to the Simpsons, the base price for the Mercedes S600 and other ultra-important pop-culture bits of info.
Really, the only thing I really wanted to do was call my wife and kids for the night that I was away from them. The hotel room did have a landline telephone, but a credit card on file, pin numbers, my social security number, mother's maiden name, and the birth-right of my firstborn son seemed a little steep in regards to what was required in order to use it. I chose to go one night without talking to them.
The 48 hours ended with me arriving home late Saturday night to an empty house—no wife or kids. Apparently I had greatly miscalculated the importance of talking to my wife on the phone…or maybe she doubted my iron will and my ability to give up technology for two days. Either way, we were both unsure what the other was doing for Easter Sunday. Luckily I was able to unpack, do some laundry, and clean up long enough for my 48 hour experiment to come to an end. I even noticed I went an extra, whole hour. I will admit, as soon as the time was up, I did call my wife on my phone, even though it was 1:00 A.M. She was still awake…barely…but was relieved to know that my lack of calling was not because I wasn't able to talk anymore. I just completed my assignment diligently.
When I hung up the phone with her, I felt a little sad—almost depressed—that I went that long only to jump right back into my habits. I probably would have made a terrible recovering alcoholic. Also, for the record, I didn't check my email or Facebook until the following Sunday afternoon.
This was a good assignment to test how dependent I have become to digital technology. Understandably, in the middle of the Nevada desert, I didn't miss my gadgets because I was preoccupied with other activities. I planned ahead, knowing that. Had I forced myself to give up the digi-tech during two average days with work and school, it would have been a more difficult task. I don't think I could complete a homework assignment without my laptop. My handwriting is atrocious and the little red spell-check squiggly line under my misspelled words is not a standard feature with a pen and paper, I've remembered. Although not totally impossible, I have grown accustomed to the conveniences that digital technology provides. If someone accidentally slipped and bumped the mythical internet-kill-switch, or if Tyler Durden ever was successful in sending society back to the stone-age, I could probably make an exception and transition back to the old ways…until then (and ONLY then) I am quite content being a happy user and consumer of digital technology.

Tuesday, March 8, 2011

Best Device Recommendation

Forgive the choppiness of this post...I cut it down from what I originally had. I kept the parts that I thought were relevant to the assignment and rubric that was posted.


Samual Jamie Rogers
COMM 4330
2011.2.18
Best Device Recommendation

To be able to recommend a device that meets the needs of clients in the corporate, finance, medical, and communication fields seems like a daunting task, at first. There are countless devices on the market that all have similar features and can accomplish numerous related tasks. Apple, HP, Samsung, Motorola, LG, Toshiba—These are all companies at the forefront of technology and all want to produce "the next big thing" that will meet consumers' needs as well as spawn a line of lucrative devices that will bring in revenue long into the future. The issue with this plan is that the future is a year, a month, or even a week away. Some customers who bought the first-gen Motorola Droid (me) were upset (definitely me) when a newer, faster, sleeker, better Droid-branded smartphone was released less than six months later…and then another two in the following months. First-gen iPad users, whether they were early adopters from April 3, 2010 or they received one from their sweetie on Valentine's Day 2011, will be holding, presumably, an obsolete device when (if) Apple's rumored announcement next month reveals the second-gen iPad. (P.S. I heard it will have cameras!) As a consumer and a tech-nerd I've found the battle with technology and devices to be ongoing and endless. The only satisfaction comes when I unwrap and power on that new device—albeit it's a short-lived feeling.
            To make this assignment slightly more organized, I took the three mentioned companies—Apple, Google, and Palm—and broke down what each is putting out in the form of devices and also looked at what each companies are doing in terms of operating systems and features for the devices. Essentially I looked at this assignment not only as a device recommendation, but as an OS/feature recommendation. After all, it will mostly be the apps and features of the devices that make them more able to withstand inevitable obsoleteness and make them more able to meet the needs of the clients.
            I will also be looking at the consumer values as defined by Dr. Randal Chase in his Digital Trends book, well help determine if each manufacturer and OS can be recommended.

HP/Palm
            With HP's purchase of Palm in 2010 for $1.2 billion, according to hp.com, the company has taken an aggressive move to re-enter the smartphone and tablet PC market. The recent announcement of the webOS powered TouchPad tablet, Pre 3 and Veer smartphones, gives HP comparable products to Apple's iPad and iPhone, and similar Android-based tablets and smartphones such as Motorola's Xoom tablet and Atrix smartphone. Features included with these devices will include video-calling, multitasking, downloadable apps, and, what HP is calling, Touchstone technology. This allows the HP devices to seamlessly transfer content back and forth simply by touching them together. The webOS devices will also have the ability, either by Wi-Fi or mobile 3G/4G networks, to connect to the internet.
            HP will also offer various apps to download to its devices and lists some of them on their website at palm.com. Facebook, The Weather Channel, and Time Magazine are among the featured apps that will be available for HP's webOS. These devices have a tentative release date for the summer of 2011.

HP:
webOS devices
Convergence
Consumerism
Interactivity
Access
X
Choice

Individualism

Utility
X
Convenience
X
Control
X
Fair Value

Performance
X
Security



Google
            Google has arguably become Apple's biggest competitor in the tablet and smartphone market with its open-source Android OS. According to various sources, including cnet.com, in the third quarter of 2010 Apple held a 95 percent share of the tablet PC market with its iPad. By the end of the fourth quarter, with the introduction of various Android tablets such as the Samsung Galaxy Tab, Apple's market share had dropped to only 75 percent. These numbers only account for units sold and do not include the reported 15 percent return rate of the Galaxy Tab. These rumors supported early reviews of the device that claimed the OS was laggy, and that Samsung may have rushed the device to the market.
            Another upcoming Android tablet is the Motorola Xoom that will be powered by Google's latest version of the Android OS—Honeycomb—that developers made specifically for running on a tablet. It differs from other Android tablets because the Xoom's OS didn't start on a smartphone and move to a tablet as it did with the Galaxy Tab. Along with Honeycomb, or Android version 3.0, the Xoom will have a dual core processor, dual cameras, multitasking, Adobe Flash support, and connectivity to the Verizon Wireless 4G network when it becomes available.
            Along with tablet PCs, Google's OS is also currently available on numerous smartphones from every major cellular provider in the U.S. (flagship models include Sprint's HTC EVO 4G, T-Mobile's Samsung Galaxy S 4G, and Verizon's HTC Thunderbolt 4G), eRearders such as the Barnes and Noble Nookcolor, and standalone media players. A feature included with all Android devices is access to downloadable apps via Android Market. According to androidlib.com, there are over 250,000 apps available for download to Android devices. The Atrix is a smartphone, slated for release in late-February 2011, is a device that Motorola claims has the power of a full-size laptop in the convenience of a smartphone. It will be one of the first smartphones to be powered by a dual core processor and run the Android OS. The feature that will set it apart from other smartphones will be the ability for the user to dock the device with a screen/keyboard combination that gives it the functionality of a laptop. The Atrix will be offered on AT&T's wireless network with fast, 4g speed, while similar devices are scheduled to be released, including the Motorola Droid Bionic for Verizon Wireless. If effective and successful, these types of devices could bridge the gap between smartphones and laptops, essentially with one device.
           

Google:
Android devices
Convergence
Consumerism
Interactivity
Access
X
Choice
X
Individualism
X
Utility
X
Convenience
X
Control
X
Fair Value

Performance
X
Security


Apple
            There is very little evidence that Apple, along with its flagship devices—the iPhone and iPad are going anywhere. In fact, most consumers still look at Apple as the company that has set the benchmark that all others are still trying to reach when it comes to mobile devices. This is evident by the record-breaking sales related to the Apple iPhone, which has become an annual event for the newer, upgraded version; and the iPad which reports say Apple has sold 15 million units in only 9 months.
            Recently reports from Nielsen Ratings indicate that Google's Android OS had the most adopters throughout 2010 which was up to 40.8%, while Apple's adopters slightly increased to 26.9% and Blackberry's users dropped to 19.2%. This could be attributed to the explosion of Android devices that flooded the market from numerous manufacturers. The same research showed, though, that in the 4th quarter of 2010, Apple, Blackberry, and Android were nearly equal in terms of market share for smartphone users with 28.6%, 26.1%, and 25.8%, respectively. Basically, even with the market being saturated with numerous Android devices being built by nearly manufacturer, Apple still held the top spot with, essentially, only one device.
            Apple has established itself as a consumer-favorite with a long line of dependable, user-friendly portable devices starting with the iPod in 2001. This trend, though, is what makes Apple, as well as other mobile-device manufacturers, incapable of creating a device with consistent fair value. Like clockwork, consumers have come to expect an annual Steve Jobs-led keynote address from Cupertino that announces a new version of the iPhone and operating system. Knowing this, though, may have been the cause of underwhelming sales of Verizon's recently released version of the iPhone. It broke sales-records for the company, but was nowhere near the volumes sold by AT&T in past years. Many consumers may anticipate a new version coming in only a short six months, deciding to hold off on the iPhone 4 for Verizon.

Apple:
iOS devices
Convergence
Consumerism
Interactivity
Access
X
Choice

Individualism

Utility
X
Convenience
X
Control
X
Fair Value

Performance
X
Security



Recommendation
            Based on the consumer-value model, all three manufacturers offer solid devices that meet most needs. Ubiquity is achieved essentially by most of the mobile devices because of their hardware allowing them to be used wherever and whenever mobile 3G/4G service and/or Wi-Fi locations are available. Motorola's concept of making a smartphone as "powerful" as a laptop/tablet has potential to change consumers' needs for full-size devices. If a person can carry the "core" of their device in their pockets and also have the option of docking it with a larger screen to view documents or movies, for example, the need to also have a laptop or tablet would essentially be reduced.
            With devices being able to meet the majority of consumers' needs, Fair Value and Security are two areas that seem to have sacrificed in the name of convenience and device-evolution. Recommendations for the clients named in the assignment—corporate, finance, medical, communication—come based on the devices that offer the most utility. Apple's iOS that is available on the iPhone, iPad and other mobile devices offers more apps and uses than the other two mentioned operating systems. Google is making a formidable push to offer numerous devices from different manufacturers and service providers that run a capable, open-source operating system, but numbers show that consumers still prefer Apple. HP, although has been amongst the leaders in desktop and laptop sales, is still in its infant stages in developing competitive devices to Apple and Google. Recently, Apple's App Store reached over 350,000 iOS compatible apps. If there is a need, Apple meets it. If there isn't an app for something, there, more than likely, will be. Financial calculators, medical-based apps, bar-exam-prep tools, medical dictionaries, VoIP providers, social media apps, tax-assistants, stock-monitors, full-voice broadcast apps, and more are available at a few touches of a consumer's finger, and many at no-cost. Exceptions include several from AppCraver.com and the list of the most expensive iOS apps of 2010: BarMax CA and BarMax NY-$999, MyAccountsToGo SAP BusinessOne-$449, and Luci Live-$399. Although pricey, these apps confirm the capabilities of Apple's iOS devices and can be of use to professionals in almost any accupation. Apple almost can't make it more simple or convenient for consumers. With the push that Google has made over the past year, 2011 may prove to be different for mobile devices, but with Apple's rumored upcoming iPad 2, and 4G iPhone models, it won't be easy for any manufacturer to win the mobile tech-wars.